Tell your story.
We are in changing times, and that means how you communicate with your customers is even more important. Video content is the best way to share you story, set yourself apart, and let people know why you’re different. Video content can range from :05 second Youtube bumper ad to a 10 minute video diving into the history of your business. So, what type of content is right for you? Call Bastien Media to schedule a no cost consultation so we can get to know you and your business. This allows us to identify what types of content will be most effective for your business and goals.
What type of content is right for you?
:05-:15
DON’T BLINK: :05-:15 second videos are effective if you need to share a condensed message. This ad format ensures the viewer will see your entire message. For these ads to stick with the viewer, the message needs to be clear and memorable. These ads are most effective for businesses with name recognition, and can be used for sale announcements or special offers.
:30-:60
BREAD AND BUTTER: :30-:60 second video ads are the most common, both online and in traditional media. They give you to time to set the stage, make an offer, and close the deal. You want your message to be clear, concise, and different. This ad format is excellent at pulling people from an ad, back to your website or social media page.
:60+
DIVE IN: With the increase in long-form content online, businesses are asking themself more and more, is long format right for me? The answer is— Absolutely! You can unpack a product or service without the time constraints of traditional ad formats. This is the perfect format for capturing the attention of your diehard customers or fans.